What we explain at the counter, written down

Pure gold is too soft for most jewellery, so it is mixed with other metals for strength. The karat tells you how much of the piece is gold; the hallmark proves it. Every ARA tag and product page shows both, for example 22K · 916.

Silver is marked the same way: 925 for sterling silver, 999 for fine silver, and the tested percentage for traditional pieces such as payal and bichhiya. Each silver piece on this site shows its purity.

Today's rate for each karat

Hallmarked gold carries three laser-engraved marks, usually on the clasp or inside a ring or bangle.

• BISBIS standard markTested at a BIS-recognised hallmarking centre.
• 22K916Purity gradeKarat and fineness: 22 karat, 91.6% gold.
• HUIDSix-character HUIDA unique code for that one piece.

Check it yourself

1. Install the free BIS CARE app from the Play Store or App Store.
2. Tap "Verify HUID" and enter the six-character code from the piece or your bill.
3. Check the purity, the jeweller and the hallmarking centre it shows.

Gold jewellery from ARA is BIS hallmarked. If a piece's HUID is not shown online, ask us for it and check it in the app, or check it together with us at the counter.

Every price on this site is the gold at today's rate, plus diamonds or stones, the making charge and any other charges, plus 3% GST. The same arithmetic is on our tags and on your bill.

1. GoldNet weight × today's rate for its karat. Stones are never weighed in.
2. Diamonds and stonesAs tagged: carats and count are shown on every diamond piece.
3. MakingPer gram, a percentage of the gold value, or fixed. Always its own line.
4. Other chargesHallmarking or certification, where they apply.
5. GST3% on the subtotal.

• Last on, first offPut jewellery on after perfume, hairspray and make-up; take it off before bathing, swimming or exercise.
• Store pieces separatelyKeep each piece in its own soft pouch or box, so harder stones don't scratch softer gold.
• Clean gentlyWarm water, a drop of mild soap and a soft brush, then pat dry with a lint-free cloth. No harsh chemicals.
• Silver darkens with airWipe it with a soft dry cloth after wearing and store it in a closed pouch.

1. Bring your old gold to the showroom.
2. We test its purity at the counter, in front of you, and weigh it.
3. We value it at today's rate for the purity we tested, and the value goes towards your new piece.

1. 1
   Your detailsTap Reserve on any piece and leave your name and mobile number. Nothing is paid online.
2. 2
   We call to confirmWe call you from +91 79858 49105 and keep the piece ready at the counter.
3. 3
   Visit & paySee it, weigh it, check the HUID, and pay at the showroom.

Prices follow the gold rate until you buy; we confirm the final weight and price when we call.

Your reservation

Not sure of your size? We'll measure you at the showroom. At home, you can find it in two minutes.

Ask about sizes